Mark has spent 30 years providing strategic consulting and advisory services, first for the Hong Kong Trade Development Council and numerous clients in Hong Kong. Then for a decade as a Head of Communications for four banks in the City of London handling reputation and risk issues and the fallout from the global financial crisis. And for the past 14 years as a Director at The Madano Partnership helping clients pivot to different business models, drive profile and awareness, articulate new corporate narratives, navigate change, enable employee and customer engagement, build stakeholder relationships and manage major corporate events such as crises, restructuring and redundancies.
In all Mark’s consulting work, his television and communications background and coaching qualifications have helped instil confidence and deliver clarity and creativity for senior leaders.
This work has encompassed everything from developing communications strategy to providing sounding board support for the C-suite; from rehearsing messaging for executives communicating major internal change and producing speeches at ministerial level for global audiences, to advising executives appearing before hostile AGM crowds or FCA enquiries.
Mark’s work has ranged across numerous sectors including: government, banking, energy, financial services, pharmaceuticals, real estate and development, manufacturing, professional services, law, insurance, academia, the NHS and other public sector organisations.
180-degree pivot to a growth strategy with onset of Ukraine war
Key challenges
driving a coherent narrative and engaging staff
Embedding AI in audit platform
Key challenges:
building support and understanding among staff/clients
Removal of UK management team and shift in business model from price to quality
Key challenges:
protecting reputation and business during churn and engaging employees and stakeholders
Delivered two-day intensive executive messaging bootcamp to prepare executives to announce restructuring programme.
Key challenges
ensuring accuracy and effective performance in delivering difficult messaging